日々更新mobilerA8（Yahoo!ニュースを毎日ウォッチ）

FireFoxで有名なMozilla。
発展途上の国向けに２５ドルという破格のスマートフォンを発表。
Mozilla plans '$25 smartphone' for emerging markets
http://www.bbc.co.uk/news/technology-26316265
途上国の市場はまだまだ発展する。
そうした中に食い込んでいきたいという戦略。

Firefox OSアプリ開発ガイド 新品価格 ￥2,625から (2014/2/24 08:21時点)

Firefox OSアプリ開発スタートアップマニュアル

Mozilla has shown off a prototype for a $25 (£15) smartphone that is aimed at the developing world.

The company, which is famed mostly for its Firefox browser, has partnered with Chinese low-cost chip maker Spreadtrum.

While not as powerful as more expensive models, the device will run apps and make use of mobile internet.

It would appeal to the sorts of people who currently buy cheap "feature" phones, analysts said.

Feature phones are highly popular in the developing world as a halfway point between "dumb" phones - just voice calls and other basic functions - and fully-fledged smartphones.

Mozilla hopes that it will capture an early lead in a market that is now being targeted by mobile device manufacturers who see the developing world as the remaining area for massive growth.

It will face stern competition from bigger, more established brands, however - with more announcements of this kind expected over the course of the next couple of days at the Mobile World Congress in Barcelona.

"These solutions expand the global accessibility of open web smartphones to first-time and entry-level smartphone buyers by reducing the time and cost required for handset makers to bring these devices to market," said Spreadtrum in a press statement.・・・


・・・フィーチャーフォンを使っている人の乗換用のスマホを狙っていると考えられている。