http://www.bbc.co.uk/news/business-22474715
YouTube has launched a trial scheme for paid channels on its website.
Under the pilot programme, a small number of content makers will offer the channels for subscriptions starting at $0.99 (£0.64) a month.
Each channel will offer a free 14-day trial and many will have discounted annual rates.
Although the initial 53-channel line-up is fairly niche, one expert suggested the move might ultimately squeeze some smaller rivals out of the market.
YouTube, which is owned by Google, said the launch was part of an effort to enable "content creators to earn revenue for their creativity".
For example, the children's television favourite, Sesame Street will offer full episodes on its pay channel when it launches.
Subscribers can pay using either their credit cards or through Google's own Wallet service.
The paid channels involved in the pilot are diverse.
They include National Geographic Kids, Acorn - which provides episodes from several British TV series -and Fix My Hog Premium, which is aimed at Harley Davidson motorcycle enthusiasts.
"This is just the beginning", YouTube said on its blog.
"We'll be rolling paid channels out more broadly in the coming weeks as a self-service feature for qualifying partners.
"And as new channels appear, we'll be making sure you can discover them."
Traditional TV turn-off?
The advent of paid channels on YouTube means Google joins Netflix, Hulu and Amazon in offering subscription-based alternatives to traditional pay-TV.
"The wider picture here is that the internet and TV worlds are colliding," Ian Maude, an online media expert at consultants Enders Analysis told the BBC.
グーグルとしては、amazonのｋｉｎｄｌｅ ｆｉｒｅを意識しているのだろう。
ｈｕｌｕなんて別にアンドロイド端末でも見れるのだから。
53チャンネルで１４日は無料期間、月０．９９ドルというのだから円安でも１００円というところ。
ナショナルジオグラフィックのキッズ版などなど。
ニッチなチャンネルばかりということも書かれているが、まだ第一歩というグーグル。
良い番組にはお金を払う必要がある、ということにすっきり繋がるとよいのだけれども。
それなりに期待。
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World of Warcraft Battle Chest (輸入：北米版) 新品価格 |
yahooより。http://headlines.yahoo.co.jp/hl?a=20130510-00000060-jij-n_ame
ユーチューブが有料チャンネル＝月額課金で収入源多様化
時事通信 5月10日(金)11時4分配信
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